Unfortunately, the whole thing ends up playing into the hands of Google and Apple much more than intended. What’s your take on the FCC trying to unlock the set-top bo x? The explanations in the video refer to the Opera Browser (Opera TV Browser) and.
Companies don’t really know what much about their users and the data is often shallow or thin. This video tutorial explains how to browse the Internet on your BRAVIA TV. A lot of what’s possible in this space now is oversold. One big one is the question of the value you’re actually providing. Smoothly sync your data and send files between Opera on Mac, Windows, Linux, iOS, Android, and Chromebook. Privacy is important, of course – I believe other actors in the market have gone too far already when it comes to using data and what they tell their users – but there are several other concerns. Experience faster, distraction-free browsing with Ad blocking, and browse privately. If you watch a lot of snowboarding videos, then we should probably serve you more snowboarding videos.Īre you holding back because of privacy issues like the ones associated with Vizio? We have a recommendation engine that looks at what you’ve been watching and what’s popular with your peers in the same demographic. Opera TV platform While Apple has the Apple TV platform based on iOS, at the time ofthis writing there is no web browser and no application installation.
We haven’t taken full advantage of that potential yet. How do you approach data collection and personalization? They have huge engineering staffs, probably bigger than our entire company.
But our main competition on the software side actually comes from the manufacturers and providers themselves, like Samsung, Comcast or LG.
For example, Sony selected to use us in Europe rather than Android because we’re more experienced at bringing content to TV than the Android development team, which is more focused on mobile.Īt the software level, there are a couple of companies, like Firefox OS, with traditional browser engines that deliver to TV, and there are a number of fairly small competitors making app stores for TV, mainly in the Chinese market. We also wanted to interact with end users in real time.”Ībout five years ago, Opera TV rolled out an app store for smart TVs, primarily for short-form video, monetized through Opera TV’s sister entity Opera Mediaworks.ĪdExchanger caught up with Hernes to talk OTT challenges, OTT opportunities and what’s up with the FCC’s efforts to unlock the set-top box.įRODE HERNES: We try to avoid competing directly with Apple TV, Roku and Android TV, but we do sometimes brush up against them.
“We needed to hedge and have a deeper, broader offering. “If that component gets commoditized, that could be very bad,” Hernes said. While that’s still Opera TV’s bread and butter, it became clear that being a component of another company’s product, no matter how specialized or vital a component it is, was not the safest bet. OEMs and connected TV manufacturers bake Opera TV’s browser inside their operating system, with their own user interface on top. Historically, the business has centered on B2B licensing. “We shipped 42 million devices with our software last year and we’re nearly at the volume we need to be if we want to be attractive to advertisers,” said Frode Hernes, Opera TV’s VP of product management for TV and devices. But the browser inside their hardware comes courtesy of a third party.Īnd Opera TV, the purveyor of said software, is starting to dip its toe into more consumer-facing fare. Note that this version is made specifically for Sony Android TVs, and is not compatible with other devices.Įstablished in Scandinavia in 1994, Opera is the independent choice for those who care about quality and design in their web browser.These are the TV brands you know – Sony, Samsung, LG. Powered by our famous compression technology, the Opera browser works hard to save up to of your data without breaking your browsing experience. * The Opera TV Browser is designed specifically to work well with a standard TV Remote with D-Pad, it does not require a mouse or a keyboard attached. * A stable, compatible application - more sites work better than ever in Opera * Smart elements, like automatic page-sizing, that make browsing easier
* An interface that’s light, uncluttered and easy to use
Add your favorites simply by clicking the plus symbol or click the heart icon to add pages directly to Speed Dial while you browse.ĭownload Opera for free and get all this: Organize your web: Speed Dial keeps the sites you love close at hand. Opera looks great, loads pages super fast, and renders pages adapted to your TV.